Stop guessing where leads come from
AttributionHub®
Know what brings revenue. Cut what doesn’t.
Connect every lead to its true marketing source - so you can scale winners, pause losers, and spend with confidence.
Recognizes traffic from everywhere
Automatic classification into 21 GA4-aligned channel groups. No configuration needed.
297 search engines
Google, Bing, DuckDuckGo, Baidu, and 292 more. Organic and paid search traffic is identified and classified automatically -- even from niche and regional engines.
89 social networks
Facebook, LinkedIn, X, Reddit, TikTok, Pinterest, and 83 more. Know which social platforms actually send you leads that convert, not just clicks that bounce.
18 AI assistants
ChatGPT, Perplexity, Claude, Gemini, Copilot, and 13 more. AI-referred traffic is the fastest-growing source. AttributionHub detects it today -- most analytics tools don't.
Attribution data in every form submission
Every form submission arrives with the marketing context that brought that lead. No extra dashboards, no manual tagging.
25+ form platforms supported
HubSpot, Marketo, Pardot, Gravity Forms, Typeform, Calendly, Contact Form 7, and more. Just add hidden fields to your forms -- the script auto-populates them on submission. Works with any CRM that accepts form data.
3 attribution models, captured simultaneously
First-touch shows the channel that discovered you. Last-touch shows what closed the deal. Latest non-direct preserves the last real campaign across direct revisits. All three recorded for every visitor, automatically.
130+ fields per visitor
Channel, source, medium, campaign, landing page, referrer, click IDs, raw UTM parameters -- all captured for each attribution model. Filter and segment leads in your CRM using data that's already there.
How it Works?
Simple 3-step process to start tracking your marketing attribution
Install Your Script
Copy your unique tracking script and add it to your site
Simply copy and paste our lightweight tracking script into your website's header. It's privacy-compliant and won't slow down your site.
Add fields to your forms
Include special fields in your forms to pass attribution data to your CMS or CRM
Add hidden fields to your contact forms that automatically capture attribution data. Works with any form builder or CRM system.
See results in your tool
Open any lead in your tool and see exactly what brought them
Every form submission now includes channel, source, campaign, and landing page. Filter your CRM or other tool by channel to see which campaigns drive the most leads -- and which ones you can stop paying for.
Built for power users
Go beyond basic attribution with custom rules, advanced UTM handling, and deep channel intelligence.
14 operators in the rules engine
Create custom channel classification rules using equals, contains, starts_with, matches (regex), and 10 more operators. Tag internal traffic, identify partner referrals, group influencer campaigns -- your logic, your labels.
Automatic UTM + 12 click ID types
Every UTM parameter is captured automatically. Plus gclid, fbclid, msclkid, ttclid, li_fat_id, and 7 more ad-platform click IDs -- so you can trace leads back to the exact ad that brought them.
21 channel groups, GA4-aligned
Paid Search, Organic Social, AI Referral, Email, Display, Affiliate, and 15 more -- matching GA4's channel classification standard. Consistent naming means your CRM reports align with your analytics.
Choose a plan
Start with our 3-month free beta trial. No credit card required.
All plans include 3 months free during beta!
Basic
Perfect for small businesses getting started
- 1 website
- 3 months free trial during beta!
- Lead tracking for up to 1,000 leads/month
- Teams supported
- Email support
Pro
Best for growing businesses with multiple campaigns
- Up to 5 websites
- 3 months free trial during beta!
- Lead tracking for up to 5,000 leads/month
- Teams supported
- Priority chat support
Enterprise
For large organizations with custom needs
- Unlimited websites
- 3 months free trial during beta!
- Lead tracking for 10,000+ leads/month
- Teams supported
- White-label solutions
- Dedicated support
The plans do not include local taxes.
Built for privacy. Built for trust.
Complete attribution data without compromising visitor privacy.
Zero cookies
All data stored in the visitor's browser localStorage. No third-party cookies, no tracking pixels, no consent popups needed. You still get full attribution for every lead.
EU-hosted infrastructure
All data processing happens in the EU. Your data never leaves European servers. Meets GDPR and CCPA requirements by design.
GDPR & CCPA compliant
No personal data collected. No cross-site tracking. No consent banners required. Privacy regulators have nothing to find because there's nothing to hide.
FAQ
Everything you need to know about attribution tracking
Stop guessing where your leads come from - know for sure.
Unlock smarter marketing decisions and grow with confidence.